


The Platform Framework

The Broox framework is a cross-platform, robust and scalable interactive installations infrastructure with no development required. It allows to deploy plug'n'play computer vision and sensor engines that automatically trigger events to any AV system and software apps.
Runs on the edge with almost any media player. To deploy complex interactive apps (HTML5), the proprietary Broox Media Player is specifically designed for this purpose in partnership with Intel.
The Broox Studio is a cloud interface/environment/app to setup, deploy and manage all the interactive installations with no learning curve. It allows to distribute events between several installations for more complex interactions.
Get insights from every sensor and video engine that can be easily integrated with the most common online marketing/analytics tools.




We capture events as:
· People and objects positions, distance and contours
· People tracking and gestural interactions
· Biometric recognition with face reidentification, age, gender, ethnic, emotions and any trained data set.
· Calculated data as dwell time, attention time and gaze detection.
· Allows to import any trained neural network


Detection includes:
· Object position, rotation and identifier
· Output Touch gestures triggers to any external AV system


Trigger output events from:
· RFID readers
· GPIO sensors
· NFC sensors
· Beacon sensors


Features:
· Runs on Windows, Linux, Mac OS
· Plays images, videos, websites and any HTML5 app
· Accepts input messages using OSC, TUIO and MQTT
· Accepts unlimited canvas compositions

Broox Vision Node Solutions
Interactive MUPI
Transform any digital MUPI or screen monitor to an interactive digital experience to create interactive marketing campaigns using mixed and augmented reality with photo booths, advergames, and other multimedia formats.
The Interactive MUPI can be combined with the Analytics module to get precise audience insights and data.
Multiple customizable content templates are available for fast and cost-affordable deployments, completely custom templates are available on demand.
Broox Vision
Node Solutions
Reactive Signage
Forget about scheduled static content, with the Broox platform you can display in-store tailored digital signage campaigns segmented by audience demographics (gender, age, mood…) and connect to online channels through dynamic QR codes. All while you get audience analytics data like traffic, opportunity to see, dwell-time, and demographics.
Easily manage and schedule your reactive campaigns for your digital signage screens from our Broox studio CMS platform.
The Dynamic Signage solution can be combined with the Phygital Tags module to directly get product information on the phone.


Broox Vision Node Solutions
Interactive Displays
Drive traffic to your stores by making your storefront interactive.
The customers can interact 24/7 with your digital interactive campaigns such as Advergames, product catalogs connected to the e-commerce, or complex audiovisual interactive systems to create a truly memorable experience.
The Interactive Window Display can be combined with the Phygital Mobile Tags module to directly get product information on the phone and with the Analytics module to get precise audience insights and data.
Broox Vision Node Solutions
Interactive Projections
Transform any surface into an interactive canvas to deliver immersive and interactive storytellings: use it to create big format interactive projections on floors, walls, and tables to display games and interactive mappings to activate your brand.
The Interactive Projected Surfaces solution can be combined with the Analytics module to get precise audience insights and data.


Broox Touch Node Solutions
Interactive Table
The Broox Interactive Table has touch and object recognition.
Drive attention and give augmented information when your customers drops a product on the interactive table: compare features and prices, up sell, cross sell, connect it to your e-commerce and show product attributes.
Get detailed interaction analytics and A/B test your products and content to optimize your sales funnel.

Broox Sensor Node Solutions
Lift&Learn Displays
Display tailored content depending on the product interactions at the point of sale. When shoppers lift a product you can automatically showcase personalized content in front of them to help them understand better the product benefits during the consideration phase: from product comparisons to videos or dynamic QR codes, the possibilities are endless.
The Lift & Learn solution can be combined with the Phygital Tags module to directly get product information on the phone and with the Analytics module to get precise audience insights and data.
Broox Sensor Node Solutions
Phygital Mobile Tags
Digitalize any product, display, or surface to connect your brand with your customers through interactive content.
By scanning QR codes or NFC tags your customers will get a gamified digital experience with augmented product information and the possibility to link it with e-commerce.



Features:
· Content campaign management
· Analytics dashboards
· Device monitoring
· Stores and Installations management


We capture events as:
People and objects positions, distance and contours
People tracking and gestural interactions
Biometric recognition with face reidentification, age, gender, ethnic, emotions and any trained data set.
Calculated data as dwell time, attention time and gaze detection.
Allows to import any trained neural network.


Object position, rotation and identifier.
Output Touch gestures triggers to any external AV system.


Trigger output events from:
RFID readers
GPIO sensors
NFC sensors
Beacon sensors



Personalized interactive campaigns
Offline data integration with online analytics.
Personalized interactive campaigns
Offline data integration with online analytics.
