Fashionalia
Fashionalia goes offline and opens its first brick’n’mortar stores in three shopping malls across Madrid.
Task
To integrate the Broox Platform as an operating system that can deploy and manage interactive digital signage and in-store analytics.
Fashionalia reinvents how to shop for fashion. Fashionalia phygital stores are defined as revolutionary spaces where the barriers between the digital and the phygital disappear. All with the aim of offering a complete shopping experience that is 100% sensory and personalised! Going shopping without sacrificing the convenience of online shopping is now a reality.
The Broox Platform is used to deploy, manage and measure interactive digital signage solutions, including an interactive store window display and digital signage kiosks that trigger content based on audience profiles.
Broox Studio
Software for content management.
Broox Media Player
For content playback.
Broox Vision
Software for audience analytics.
Broox Sensor
For the interactive table
Intel®
Hardware for players and cameras.