Case Study June 23, 2020

Júlia Bonet

Júlia Bonet, a new spin-off brand from Perfumerías Júlia, recently opened a flagship store at Illa Barcelona Shopping Mall.

Task

To integrate the Broox Platform as an operating system that can deploy and manage interactive digital signage and in-store analytics.

  • End Client

    Júlia Bonet

  • Partners

    Instronic (AV integrator) Cristina Arnedo (Interior Designer)

  • Industry

    Beauty

Challenge

To digitalise the store and make it easy to manage.

For the launch of its new Julia Bonet brand, Perfumerías Julia developed a new store concept based on a digital language in order to boost brand awareness and interaction with consumers. Instronic deployed solutions using the Broox Platform as the command centre for the whole digital installations in store, including smart digital signage, audience analytics and a place&learn interactive table.

Implementation

Empowering Dynamic Digital Experiences.

The Broox Platform is used to deploy, manage and measure interactive digital signage solutions, including an interactive place&learn table to showcase premium products and digital signage displays that trigger content based on audience profiles.

RESULTS

Audience and interactions insights.

0 %

Store entrance increase

0 %

Attention time to ads

0 %

Interactions increase          

0 %

Interactions increase   

0 %

Traffic impacts

0 %

In-store time

TECHNOLOGY USED

Broox Platform framework.

Broox Studio
Software for content management.

Broox Media Player
For content playback.

Broox Vision
Software for audience analytics.  

Broox Sensor
For the interactive table

Intel®
Hardware for players and cameras.

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something together.

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